So many people get into Internet Marketing believing it’s an easy way to make money. If you have done any research on the subject, you may have been convinced by all the ‘hype’ out there about making thousands of dollars in a matter of days, weeks or months. In reality, very few are succeeding. Some estimate that 95% of new internet marketing businesses fail within the first 3 months.
WOW! That’s huge. Why? Isn’t it supposed to be easy? Well, it can be - IF you know how. There are any number of reasons people fail in this business, but what are the main things that contribute to the high failure rate? Maybe they don’t have the RECIPE needed to bake the successful Internet Business cake?
1. MAKING OTHER MARKETERS RICH:
Have you seen all those sales pages like ‘How I made $7,698.00 in 3 hours’ etc etc …??? Have you then rushed in and bought the product being promoted, that supposedly ‘tells all’ and will show you exactly how to do it yourself? I would estimate at least 75% of you have done that at least once. Am I right? You bet! Otherwise, the marketers selling those products wouldn’t have made those huge dollars in the first place!
Think about it. If you have bought just one of those products, then YOU are the reason they made that money, along with others just like you. Sadly, in a desperate effort to learn HOW to make money online, you are making other marketers rich!
2. NOT UNDERSTANDING HOW IT REALLY WORKS:
Another reason people fail to make any money or very little, is simply a lack of REAL knowledge. When we buy the ‘How I did it’ products, we may learn a couple of things about how others have done it, but what you don’t learn, are the FUNDAMENTAL things that get the dollars rolling in. There are things that other marketers just don’t teach you. They are selling you a product about ONE TECHNIQUE they are using, not the WHOLE PROCESS.
3. NOT KNOWING WHERE TO START:
Choosing the RIGHT way to begin the journey with internet marketing can be a huge hurdle for a lot of people. The Internet reaches people world-wide, right? So why, with all those potential customers out there, can’t you just put up a website, add lots of valuable content, and get sale after sale? It’s probably because there are literally MILLIONS of other people doing exactly the same thing. Your competition is HUGE. If you want to succeed in this type of market, you NEED TO KNOW WHERE TO START! You need to know HOW to market to such a massive audience. It’s an entirely different mind-set to what you are probably using.
4. INABILITY TO IMPLEMENT THE BASICS:
New internet marketers tend to fall into what I would call ‘Technique Overload’. This is such an easy trap to fall into. With all the information gathering, ebooks and other product purchases, getting overloaded with different techniques that ‘might be’ the next best thing to making millions online, is almost inevitable. When you don’t understand the basic principles to establishing an online business, nothing works like you were told it should. Self doubt begins to creep in, and after spending all your cash on other people’s products, you find that you are getting nowhere. Some will continue to go out and look for the next biggest method to get the dollars rolling in, or become so discouraged that they just give up.
5. TRYING TO GO IT ALONE:
Internet Marketing is usually done from home. The promise being that you can work from home part time or full time and stay close to your family, ditch your job and be your own boss. Have the lifestyle you always wanted etc. All this is true, but…. when you are just starting out, you are on your own! You have to find information that is reliable, find out how others are doing it, get the technical know how to do it, buy the tools and learn the techniques. All by yourself! You don’t learn any of this in school. It’s all totally new and foreign. Other internet marketers could help, but in reality, aren’t they your competition? So, to learn how to do this business is a pretty hit-and-miss affair. Some people are naturals, but most will need help and guidance. Finding a mentor that has your interests at heart and is prepared to help you become successful, needs to be a top priority before anything else happens.
CONCLUSION:
It can be a very rewarding, enjoyable and profitable way to make a living. All we really need is the RIGHT advice, a wholistic approach (not just techniques), a mentor to keep us headed in the RIGHT direction, motivation and a mental attitude that supports success.
Get rich quick is a myth. If you are just starting out, be prepared to take it ONE STEP AT A TIME! Learn the basics, avoid the hype, implement the steps you learn - and go BAKE THAT CAKE!
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Register at Direction Journal to receive FREE Step By Step Lessons on ‘How To Successfully Start An Internet Marketing Business’ by email today. Article Source: http://EzineArticles.com/?expert=Sharon_Fleming |
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In this world you only have two types of assets: Money and Time. The easiest way to drive traffic to your site is to buy it. But if you are an Internet marketing beginner you probably don’t have much money to invest in traffic building. In that case, you will need to invest your time.
The following traffic techniques are time consuming, but they are 100% free and will get you a fair amount of targeted traffic. If your site is properly optimized for monetization, you will soon be earning enough money to invest in buying traffic, and save your precious time to build new money making websites.
So here are 11 surefire free traffic techniques:
This tip is so obvious it will not even be counted, but it is often overlooked: submit your site to the major search engines (Google, Yahoo, MSN) and to as many other search engines as you can.
1. Use this proven Bum Marketing technique, write 5 to 10 articles and submit them to the free article directories. Of course you must include a link to your site in the article itself or in your bio box. The articles should be optimized for a keyword your site is targeting.
2. Find blogs related to your topic and leave useful comments with a backlink to your site. In the same way you could go to answers.yahoo.com, and answer questions related to your site’s topic. Off course put a link to your site in each of your answers. Another thing you should consider is joining the most popular forums that deal with your site’s topic and becoming an active poster. Include a link to your site in your signature.
3. This one can be very powerful. Write a press release about your site and submit it to press release sites such as prweb.com. If you are not familiar with press releases, take some time to do a little research: a press release is not written like an article.
4. If you are happy with a product or service you have used, write an unbiased testimonial and trade it for a backlink to your site.
5. Start a blog on blogger.com and a blog on wordpress.com, link them to your site and submit them to the hundreds of free blog directories. This will get you plenty of quality traffic as long as you keep your blogs updated.
6. Try posting ads with a link to your site on all the free classified ad sites you can find (such as craigslist.com). The best ones will allow you to post a live link. But don’t neglect the other ones. If your ad is well written, people will go out of their way and type your url in their browser. Off course you must post in the appropriate category.
7. An easy way to get extra free traffic is to add a link to your site in your email signature.
8. Start a page on myspace.com and on any other high page rank social bookmarking site you can find. In the same way, go to Squidoo.com, open a few accounts, create a few lenses and link them to your site.
9. Submit a viral video to youtube.com. You don’t really need any video producing know-how as a simple PowerPoint slideshow with some background music will do the job perfectly.
10. Search your main keywords on Google and see if you can exchange reciprocal links with related websites that come up in the top results.
11. You could write an ebook or a short report (say 10 to 20 pages), or find a product with giveaway rights that you can brand with a link to your site. Then submit it to all the free ebook directories you can find online.
This last tip is not free, but is worth the extra buck. Check out the misspellings or variations of your domain name, or those of your competitors. If you find a good available domain, grab it and redirect the traffic to your site.
Now all this looks like a full time job! These techniques work, but you don’t have to use them all at once. Just pick the one you feel the best with and act now. Invest 30 minutes to an hour daily in building your free traffic. Then step to your next favorite technique and within a few weeks you should be earning enough money to afford to buy traffic and concentrate your time and efforts on building your online business.
Our services at leader excel include any where from a personal website to an elite Premium business package website. Our premium package features include creating a personal header with your company’s logo that communicates your product and/or services.
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You have seen all the sites advertising huge network marketing success stories. Dream homes and cars, yachts, cruise vacations — it’s all there. But are these stories real? And if so, what is stopping you from having that same success?
Well, part of the answer could be the methods that you are being told to use. Hitting the big time with network marketing is more than just a question of self-motivation and belief in your company and its products.
There is a missing component that many network marketers overlook or simply dismiss. They assume that it is unnecessary to the growth of their business. In fact, it’s just about the single most important ingredient to becoming successful in any network marketing business … the investment that you make in YOU.
What are they teaching you right now? Maybe they talk about goals. Goals are very useful as a part of an integrated success strategy, but are the goals you are setting really YOUR goals, or are they just your version of your upline’s goals? Are they about what YOU want from your business, or about how many targeted leads you generate and how much product you sell? If it’s the latter, then you could hugely benefit from some investment in yourself.
What Do We Mean By Investing In Yourself?
Simple. Just get your daily dose of self improvement to develop your success mindset. Without it, climbing your way to the top of the heap is nearly impossible. But did you know you can just about cheat your way to success?
That’s right, hang out with those who have that millionaire or even billionaire mindset. Most of us don’t have access to them in person, but it doesn’t matter. The best way to do this is by simply reading — or even better, listening to — motivational material from truly successful people.
There is an old theory that if you hang out long enough with successful people then your mindset begins to change. You begin to think and act like them and before long, what you once considered a satisfactory level of accomplishment, pales into insignificance to what you are really capable of producing.
That is the power of listening to motivational material on a daily basis! It literally changes your perceptions about your real worth and helps remove self-limiting boundaries often put in place by yourself.
This can be equally effective whether you use motivational material from a successful person in your own company or a well known speaker such as Anthony Robbins, Dan Millman or Jack Canfield.
It may seem hard to believe. Most network marketers would consider it a waste of time to spend just 15 or 20 minutes a day listening to a motivational speaker. Maybe that’s why most network marketers are not getting the results they hoped for! This material is like gold to those who truly want to make a success of their business.
The failure rate in network marketing companies is terrifying. Up to 75% of people quit within 3 months. In 6 months, it’s 90%. Of course some of those will go on to be successful with another company, and if you have been a ’serial quitter’ in the past it’s definitely time to turn your fortunes around. A regular dose of motivational audio will help you do just that.
All you have to do is invite the millionaire mindset into your life every day. Seven days a week is best. Miss a day now and then if you have to, but six days a week is the minimum. Make success a part of your life and changes will soon follow — changes that will amaze you, open doors for you and pave the way to your network marketing success.
But there’s worse to come. You’re being deceived - and you’re almost certainly deceiving others without knowing it, too. Discover the dirty truth in Ann Sieg’s free report, The 7 Great Lies Of Network Marketing
If you are setting up a website, follow these simple rules to improve search engine rankings of your site. You can also follow these techniques if your website is not ranked high in search engines for certain keywords. Concentrate on the home page of your site and once you learn the techniques, you will be able to apply them to the other pages of your site that will have multiple high ranking pages.
1. Find keywords (or key phrases) relevant to your website. Go to the overture keyword selector tool (type key phrase overture inventory in Google) and check the popularity of the keywords you want to use. Avoid highly popular keywords. Highly popular keywords are very competitive and the least popular keywords are search engine traffic starved.
Select a dozen keywords and key phrases from the middle of the list. This is a very important exercise and you should spend at least a couple of hours, if not more, researching different keywords. While you are researching your keywords, check your competitors by doing a search in a couple of popular search engines like Google, Yahoo, etc., using those keywords. Keep a record of your competitors’ urls and other information because you don’t want to waste your time doing the same search again in the near future.
2. Use the keywords you selected into the meta tags of your home page. Meta tags are located in the head section of a web page. Go to one of your competitor’s website and select View and then Source from your web browser’s menu to view the html source of the web page. You will see the meta elements.
The two important meta tags are keywords and description meta tags. Don’t leave them blank. You can list your keywords, separated by comma, in the keywords meta tag. Construct a catchy description using your keywords for the description meta tag.
3. Use the keywords in your title tag. The text you use in the title tag appears in the title bar of the web browser. The title tag should be less than 64 characters long. Again, the key is to use a meaningful title using the keywords. Don’t just make a laundry list of your keywords for the title tag.
The title tag and your meta description may end up in many search engine listings. So, spend sometime to make these two elements interesting, meaningful, and relevant to your site.
4. Use the keywords in top heading (h1) tags of your page. Use one keyword (or a key phrase) for each h1 tag. Use these h1 tags for the headings of your contents.
5. In the home page content, use bold, using the strong html element, to highlight some of your keywords.
6. Italicize some of the keywords in your page.
7. Use the keywords in alt tags of images. You should always use the alt tag for all images.
8. Encourage others to use the keywords for text anchors when they link back to your site. Better yet, publish your own short link text with keyword anchors, bold and italicized key phrases and give it away for link exchanges.
9. If possible, use the keywords in your domain name. Try different arrangements of the keywords to come up with an available domain name that you can register.
10. If you are using php or asp or any other web programming language for your dynamic website, make your url search engine friendly using url rewrite techniques. Search the phrase url rewrite in Google to know more about url rewrite.
Keep in mind these simple rules every time you want to launch a website. Spending a few days upfront in the preparation of your site will pay off in the long run with better search engine rankings.
Our services at leader excel include any where from a personal website to an elite Premium business package website. Our premium package features include creating a personal header with your company’s logo that communicates your product and/or services.
Check out Leaders Excel Solutions now for all of your website needs. leaders excel